The general question is that “Is guest posting is a good source of backlink for your business website?”. Analysts have different opinion on guest posting technique as some says positive or some says negative about. However its entirely different.
Advantages of Guest Posting
Although there are many webmaster who don’t consider the metrics of the guest post site. If you looking for guest posting or to buy guest post so that shows that you are open-minded and not looking to sell any service but also provide valuable rich HQ content to readers. People want to read HQ content that meant for them not for search engines. Hopefully the above discussion finds will clarify your doubt regarding whether to do guest post or not.
Below are some of the approaches that worth to discuss:
1. Commenting, Spam and Backlinks
2. Guest Posting and Content Marketing
These days content marketing is very popular and important also . While making content marketing strategy, its important to include guest posting in that strategy. As Guest posting is considered as a spam strategy these days but Search Engine Optimization ( SEO) is as important for businesses as ever. So Guest posting is must in your content marketing strategy.
What is Good Guest Blogger?
There are many different criteria that makes you a effective good guest blogger. First and foremost the content is of HQ, without any grammatical errors , ad present the content in a compelling way. Make sure the guest blogger you hire or any talented freelancer outreach expert has become a expert in subject matter of his/her field. Another important aspect is that the content should engage users till the end. If you accomplish all these above criteria, then only you earned the badge of the good guest blogger.
What makes a Bad Guest Blogger?
The blogger who considered as a “bad blogger” is that whose content quality is spinned or duplicate and not relevant to topic. Which contains enormous amount of backlinks.
Last one is related to Ugly Guest Blogger?
The ugly blogger is that whose motive is to generate backlinks and create spam. One of the perfect example is a website is related to technology or marketing related niche , blogger used to pitch/publish casino guest post or other related niches.
Conclusion
It’s important to understand the value of guest posting . However it’s equal important to recognize which guest blogger suits your business . Guest posting helps to improve the website keyword ranking plus also drive traffic.
